Each spring, the picturesque town of Alys Beach, Florida, transforms into a canvas for one of the most innovative art events — The Digital Graffiti Festival. Now in its 18th year, this festival invites artists from across the globe to project their digital masterpieces onto the striking white walls and beautiful architecture of the town. The 2025 event was a resounding success, featuring over 70 stunning installations and drawing thousands of visitors for two nights of immersive and interactive digital creativity.
At the heart of this breathtaking experience is the cutting-edge technology provided by Panasonic. Our Solid Shine Laser Projectors, boasting brightness levels from 7,000 to an astounding 30,000 lumens, delivered brilliant 4K visuals across nearly a mile of outdoor space. The lightweight yet powerful PT-RQ25K and PT-RQ35K 3-Chip DLP™ models allowed for flexibility in adapting to the town's diverse architecture, delivering high-impact visuals across all types of surfaces. Nearly 100 projectors were installed by AV rental company RENTEX, ensuring a flawless technical execution as these brilliant artworks illuminated rooftops, balconies, and plazas.
What began as a small gathering of artists and architects has blossomed into a world-class digital art festival. The integration of Panasonic’s projection technology has been integral to this evolution, pushing the boundaries of what digital art can achieve. To dive deeper into the Digital Graffiti Festival, explore the full case study on our website.
