TechConnect

Real Stories. Real Solutions. Real Impact.

What happens when innovation challenges the status quo? TechConnect, a videocast from Panasonic Connect, brings you inside the critical discussions redefining the way we work. Join host David Sholkovitz and top industry leaders as they explore bold ideas, real-world solutions, and what’s next for people, technology, and transformation—one conversation at a time.

From the Studio to the Livestream: The Future of Broadcast Technology

September 16, 2025

This week on TechConnect, host David Sholkovitz talks with Corey Behnke, Lead Producer and Co-founder of LiveX, about how broadcast production continues to evolve as consumers demand authentic and timely content. They explore how remote and hybrid workflows, cloud technology, and distributed teams are changing the way content is created and delivered. Behnke also shares insights on the behind-the-scenes processes that viewers rarely see, how production teams are collaborating across time zones, and what high-quality broadcasting really means in today’s streaming-first world. Plus: he discusses the emerging technologies that will shape the future of storytelling and what organizations should know if they want to livestream their own events.

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David Sholkovitz

Meet Your Host

David Sholkovitz is the Senior Director of Marketing at Panasonic Connect North America, a leading B2B company that provides device hardware, software, and professional services for the connected enterprise. With over 20 years of experience in strategic marketing, global brand management, product development, and sales leadership, David is fueled by his passion for creating dynamic, electrifying content and narratives that motivates customers, employees, and partners. David’s full-funnel marketing leadership experience spans enterprise and consumer segments, with a strong background in channel, digital, and sales enablement.

David understands the importance of collaboration and actively works closely with business units and stakeholders to drive growth as one cohesive team, encouraging the same open communication and collaboration within the marketing organization. David advocates for customer-centric strategies that engage customers and create loyalty by solving pain points. Leveraging his extensive experience building technology brands and teams, David plans to expand and enhance the Panasonic Connect story by delivering impactful marketing initiatives in North America.